Peter Martin

Peter “Webdoc” Martin is the President of Cactus Sky and is also Technology Expert and correspondant for ABC 7 News. He provides the latest technology updates as part of the Morning News, and brings these tips, advice and more to the Webdoc channel on ADT. Learn how to utilize email marketing, how to handle your online reputation and best practices for digital marketing techniques.

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Craig Lockerd

The Human Resources channel will cover everything from hiring, training and retaining personnel. This channel walks you through the fundamentals of human resources, addressing issues that arise from the most basic to expert level. All the trainers on this channel come from a collection of talented, passionate car people, who work in a synergistic manner. With the tips and tools you’ll learn, you will be able to effectively hire, manage and take care of the needs of your sales team.

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Ralph Paglia

Automotive Digital Marketing is the Facebook of the automotive world. It’s a place for car dealers, automotive marketing pros, and Internet sales managers to converse and share ideas. The creator, Ralph Paglia, has his fingers on the pulse of what’s working and what’s not in the dealership. His up-to-date training keeps you aware of trends and new ideas so you’re always ahead of the competition.

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Danny Alkassmi

Danny Alkassmi is known for his ability to effectively convert customers in the showroom. As the top showroom trainer in the country, this channel shows you exactly what you need to know in the showroom from greetings and word tracks to closing the sales cycle. Transitioning a prospect from an online lead to a showroom sell is critical. The Showroom Sales channel will teach you how to master showroom sales and increase your bottom line.

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